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Check list

  • Posted by alex
  • 18 November 2011

revolution round 2

This weekend's Revolution is set to be epic and we're off to Manchester to watch our team do what they do best - ride fast.

Checklist for the weekend :

✓ Tickets
✓ Camera
✓ Sat-Nav
✓ Custom team t-shirts
✓ World Road Champion

You may have caught the excitement here in the office a few weeks ago when we got the news. And now we're faced with a rare thrill of watching the World Road Race Champion, not only racing back on the track, but doing it for howies.

Bringing his experience to the team, Mark is riding with our Academy riders Andy Fenn and Jon Mould (who won the Madison TT at the last meet with Leif Lampater).

With so much talent on display, it is little surprise that demand for tickets has exceeded supply. If you didn't get any, don't worry, we'll report back from the event and you can cheer on the team on twitter with #goteamhowies.

Plus, ITV4 have you covered with hour-long highlights of Cav and the team on Monday 21st at 19.00 and on ITV Player shortly after.

One night only

Grazia Night

We're gearing up for a special shopping night tonight here in our Carnaby Street shop.

A whole bunch of stores have joined up with Grazia magazine to offer 20% off to customers, between 5pm and 9pm tonight. If you missed out last year, the night went down a storm.

We've got in an extra load of stuff from HQ for the rush and have been unpacking the boxes all morning.

Before you head on down, you have to register for your free ticket to claim your in-store discount.
No ticket, no discount, sorry. Them’s the rules.

So if you’re in the area, drop in and see us.(and don’t forget that ticket!)

Team howies: Leif Lampeter Q&A

  • Posted by alex
  • 14 November 2011

Leif Lampeter rides for team howies

Following our success in the Madison TT at Revolution Round 1, we thought you might enjoy a quick 1 to 5 with Team howies' Leif Lampater.

Why the lairy shorts? Well, normally German Six-day man Leif is found training in his hometown of Rosenheim and rides for RSV Irschenberg.

Putting our first track team together meant picking from a list of riders. Leif was an obvious choice and stood out when you look at his many successes in German and European championships. The guy lives to race track and was more than happy to fly to Manchester and pull on the howies jersey to lend his experience to our track team.

Despite all the wins he is very grounded and easy-going.
You might find you have a few things in common...

1. How did you get started in cycling?
I started cycling as I was absolutely unable to do any kind of ball sports properly!

2. Where do you ride when you just want to ride for fun?
I just take my about 20year old steel race bike to ride into the city.

3. If you could ride in any event in the world, what would it be?
I'd like to take part in any races happening in all areas of the world - I don't know yet.

4. What do you do to relax before a race?
I just like lying in bed.

5. What do you like to do off the bike?
Trying to get all my computer stuff sorted and working.

Image ©British Cycling

If you've got any other questions for our team, just leave a comment below.

Help needed...

No Power To The People

  • Posted by hollie
  • 11 November 2011

We'll be offline in the office from 11am until about midday today as we're moving some plugs and cables about - you can still order online no problem, but we won't be able to do phone orders or access the system here in the office - but if you need any help just call us on 01239 614122 and we'll give you a bell as soon as we're back up and running.

Now, what to do with that hour without any internet or power...any suggestions?

Urban DH race in New Quay,Wales

  • Posted by hazel
  • 9 November 2011


Starting a fresh can always be daunting experience and that’s how I felt when I relocated to Cardigan to begin working at howies. It takes time to meet new faces, find people to ride with etc, so I thought what better way of introducing myself to the Welsh mtb scene than entering the Urban DH race in New Quay.

Practice began on Saturday so I turned up around mid-day to be met by riders hurtling across the car park and onwards towards the town, looks fun!

After assembling my bike and having a pre practice snack I headed up to start line. First run is always abit nerve racking as you never quite know what to expect, or how much speed you’ll need for particular sections. My plan of action, take it steady!

Dropping in off the top fire road and onto the field was ace as there was a muddy rutted berm, that if you hit right would shoot you out the other side, and then continue into another muddy drop in. From here the course ran along the field, which was like riding through a clay pit with an added tabletop jump to contend with. Legs beginning to burn,

Once out of the clay pit, it was then over a wooden volcano style obstacle and down two grassy banks, this section was so much fun! You could really go fast down these and launch of them, love having all that suspension!

Out of the grass and into the streets, this is where the race really started to get interesting. With sections of flat out pedaling and slight inclines it would be the fittest that could gain the most time, and though I consider myself fit trying to sprint stood up on my full suss bike near enough killed me! Wish I had lock out on my triple clamps!!

One particular section had my heart in my mouth; this was the steep narrow set of steps with a hairpin turn into it. Each time I would hit my hip on the railing as I came into the steps too tight, but you also had to stay off the brakes due to the mud. So basically I just held on and hoped for the best!! Out of the steps it was then into two grassy banks that were just so fast to ride, loved these! This shot you back out onto the road where it was a head down and pedal for you life to the finish.

I ended up doing lots of practice laps, not because I checking lines out but because I was enjoying it so much.

Sunday was race day! First run went well but felt quite laboured, my time was 2:12. So I decided for my second one I would just take it easier through the corners and try flow through each section rather than attacking them. This paid off because I managed to knock 4 seconds off my first run time, which I was pretty stoked about. It also meant that I came third out of the women, being beaten by Manon Carpenter and Aimee Dix. Both absolutely amazing riders!!

After each lap I thought my lungs had blown up but the pain was soon replaced with a smile the size of New Quay harbor. I met some super people and must say thank you to Dave and Dan who supplied me with hot tea though out Sunday!! (As a northerner this was better than winning the lottery!, well maybe not).

I also felt very privileged to be stood next to the current junior World Champion Manon Carpenter on the podium.

This was the first year that Mij racing have put on this race, I hope it’s not the last as it was bloomin mint!!Thank you to the organizers and Si!

Image courtesy of Ian Ramsbottom

This November, howies Carnaby Street's Staircase Gallery features work from The Frootful Art Ensemble, including work from Millie Marotta (http://www.milliemarotta.co.uk/), Nick Radford (http://www.frootful.co.uk/) and Bobby Evans (http://store.telegramme.co.uk/)

"The Frootful Art Ensemble is the live 6-piece band fronted by Frootful. The live format includes Nick Radford (Frootful) on guitar; Adam Gibbons (Lack of Afro) on alto sax and percussion; Angeline Morrison (The Ambassadors of Sorrow) on vocals; plus double bass, drums and tenor sax / flute. Expect sharp suits, a knockout vocalist, and a swinging soul / jazz / R&B / ska set aimed squarely at the dancefloor."

Drop by the shop to see some lovely prints and Frootful tour posters, available throughout November :) .

Weathermen say we're in for a cold snap. So it's a good thing our Winter jackets are on the way this November.

We've updated our classic BFJ down jacket and added an all-new midweight Whistler insulated jacket in there too. They are by far the best jackets we've made yet.

So keep a keen eye on our blogtwitter and facebook for more information on arrival dates. They'll be worth the wait, honest.



They're dancing in the office

  • Posted by alex
  • 2 November 2011

mark cavendish rides for howies

More on Revolution Round 2 here. #goteamhowies.

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