Author Archives: ade

Cook outside

  • Posted by ade
  • 31 May 2013

The sun won't hide forever.

The weather people think it's going to be out this weekend. The trails will be dusty. The ice cream vans will be out. Tarmac will be tacky. The beaches still empty. The blue bells are still out. The lawn will be dry. You can wear your favorite tee.

So cook outside this weekend.

Ruben cooked us an incredible stew over a fire that warmed us after a cold float down the river.

Start a small fire.
Get a big pot.
Put in splash of olive oil.
Chop an onion and garlic and throw them in.
Then add some carrots, a squash, a couple of sweet potatoes, one aubergine, as many red peppers as you want, a spoon of paprika and some chopped tomatoes of your choice. Once it looks like it needs a drink then add vegetable stock and 1/2 a bottle of red wine.

Then drink the rest by the fire and let the whole thing reduce.

When the veg is nearly ready, drop in a cup of cous cous and simmer for 15 minutes. If it needs more liquid, open the second bottle of red.

Eat with a hunk of bread warmed by the fire, and a great view.

beach_cook

Weather the weather

  • Posted by ade
  • 22 March 2013

Whatever the weather this weekend, dress for it and get out in it.

When you're home and changed with a cuppa, your pulsing thawing hands,
deeply aching thighs, burning cheeks and clear bloodshot eyes will be the reward.

The words of this old nursery rhyme says it all.

Whether the weather be fine,
Or whether the weather be not,
Whether the weather be cold,
Or whether the weather be hot,
We'll weather the weather
Whatever the weather,
Whether we like it or not!

Use your loaf

  • Posted by ade
  • 21 February 2013

It’s annoying isn’t it? You pop out for a loaf of bread and it’s suddenly gone up to £1.50. Wasn’t it a £1 or something not so long ago? Oh well, toast and tea beckon. You stump up the cash and head home.

Not so easy in Kenya where poor families are being affected by the same huge price rises and the choice isn’t between granary or farmhouse white, but between breakfast or sending the kids to school.

So what’s going on? We keep hearing about bad weather and the impact it has on poor harvests, which translates into food shortages. What we don’t hear about so much are the dodgy deals that are pushing up food prices.

Since 2010 more than 44 million people have been driven into extreme poverty by the rising cost of food. At the same time, banks and financial investors are, quite literally making a killing by betting on food prices. The World Development Movement (WDM) estimates that Barclays makes up to £340 million each year through unregulated speculation in food markets, as people starve.

That’s the bad news. The good news is it’s easy to do something.

If you want to make change, legislation is going through the EU right now that can effectively control this greed. Go to http://www.wdm.org.uk/food-speculation for more information on food speculation and to lend them your voice.

You say you want a revolution

  • Posted by ade
  • 21 December 2012

Two revolutions down and two to go.

Olympic champions have battled world champions.

Pro road riders are chancing their arm on the track.

And Vos and Armitstead came together for a rematch in the Elimination race.

But all the teams are built from the bottom up with the young up and coming talent. Mike, our tee printer, went up and with the help of a pit pass put together 90 seconds of the stuff you don't see.

The worker bees hard at it.





It's all uphill from here

  • Posted by ade
  • 20 December 2012

When I started writing this the list wasn't very big. Then I asked for everyone's list and the year filled up. Turns out 2012 was full.

In January we bought howies back from Timberland and all the staff got shares.

Then the games began. Hazel won the Brecfa enduro, and we ran the Endurancelife CTS Anglesey Ultra.

February we headed to Devon for the CTS Ultra Marathon. It was quite the worst weather.

In March we rode from Cardigan to Abergavenny through the night with Rob Penn whilst the clocks changed. Then did the Bath 1/2 marathon.

April a bunch of us were back down south on Exmoor for more CTs trail running. That was a hilly course.

May the office rode the howies Dyfi Enduro on a short sleeve sunny day. And then the Tour of Pembrokeshire on the hottest day of the year. Then is was back up north to run the Anglsey ultra.

June we all went to Italy to race the Castelli Feltre 24. The rain stopped 2 hours before racing and we were into 24 hours of racing road bikes round an Italian town with top professionals. When we got back Chris our store manager ran the Endurancelife UTSW 100 mile coastal run in under 30 hours and finished smiling.

In July, the girls came second in the Gower Kinetica triathlon. We also fielded a team in the Bontrager 24 that was mainly underwater. Ruben ran up and back down Wales highest mountain  in the Snowdon race and we wizzed round the St Clears 10km. And the Tenby 10km was a watershed moment for two of our guys who gave up smoking after a hard battle, pulled on the running shoes and have never looked back.

Despite August being holiday time Hazel became the Welsh Ladies DH champion. Da iawn Hazel. Then Chris went home to see his parents and run 100km in the Northumberland Ultra.

September was running Bristol 1/2. Easy month that.

October we all piled down the Coast to Little Haven to run 10km, 1/2's Marathons and Ultra's in the autumn sunshine and warmed down with the Cardiff 1/2. Whilst we did that, Alex went solo for a 100 mile sportif in mid Wales. And Hazel rode Oktoberfest in Bristol.

November we ran various distances in the Gower CTS and raced DH at Newquay.

And in December only Peter made the solo trip to run 10km in Devon.

A few more days and we can get on with 2013.

 

Tomorrow we run our own race

  • Posted by ade
  • 5 October 2012

Final day preparation for the tomorrows Endurance life's Coastal Trail Series running events is evident all over the office.

The total feet to climb on the course profile casually dismissed.
Sports tape shared and location of application perfected.
Weather websites being cross referenced.
Team kit logo's getting hand printed.
Energy food and real food prepared.
Injuries getting a last treatment.
Running bags pack and repacked.
Layering scenarios played out.
Extra lunch being eaten.
Spikes or studs debated.
Less tea, more water.
Batteries charged.
Play lists edited.
Nails trimmed.

Nerves on show.

Sometimes progress won't wait

  • Posted by ade
  • 4 October 2012

Categories:

Sometimes progress won't wait
We'll keep on building.

When you build something and begin to use it, you soon see where you can make improvements.

The site we launched last October had a few digital bugs, some stuff that bugged you and us, and things that should have just worked. Not every plan goes to plan first time.

So this new site addresses your feedback and our bugbears.

• We have made a new #threads section, which brings together the latest from our Blog, Facebook, Twitter, Instagram and Pinterest all in one place.

• You can put things in your basket, go and make a cup of tea, and when you come back the site will still be there. The old site had a tendency to just disappear and not allow you to shop if you ignored it.

• The product pages have been redesigned, and all the product information is now in one place. 

• You can now filter products by colour and your size.

• You can now ask questions and give feedback on products.

• The checkout is quicker and easier to use. 

• The site will be faster now it's running on new servers, and it won't crawl when it's busy.

• The blog has been redesigned and is back on the home page again. 

And with this big stuff out of the way, we can get on with the tweaks to come over the next few months, including some great new stuff for, the iPad and iPhone.

We hope you like it.

We'll keep on building.

The thing with softshell...

  • Posted by ade
  • 27 September 2012
The thing about a soft shell is that it replaces a few layers giving you a single technical layer that can be worn almost all of the time over a base layer.

We made our first soft shell in 2006 and we still see them at races and hacking round cities.

To be a true soft shell it should shed water but not be waterproof. This makes it very breathable and quick drying. It should also block out the wind and have insulation to keep you warm. And by having some stretch in the fabric it is easy to wear both in and out of activity and is very hard wearing.

The thing about a soft shell is that it replaces a few layers giving you a single technical layer that can be worn almost all of the time over a base layer.

In 2010 we introduced the barrier hoody, which was a sell out for winter.

This year we have introduced the Barrier Light for men and women with a few tweaks.

- A reduction in the weight of the jacket by using a loop back liner that also increased the warmth.
- Ribbed cuffs and waistband to stop the wind blowing in.
- Inner pocket and headphone loop.
- A second colour. Not everyone suits khaki.

It’s great for on and off the bike. To put on over your dirty kit post sport when cooling down. From house to bus to train to office, in and out of doors. Pre and post yoga and gym.

This means we should see them at races and hacking round cities in the next 6 years.

Last Day of Summer

  • Posted by ade
  • 21 September 2012

It rained but we still rode our bikes.
It rained but we still ran new trails.
It rained but we still swam open water.
It rained but the days were still long.
It rained but we still had summer holidays.
It rained but we still went to the beach.
It rained but we still wore shorts.

It rained but it was still a great summer.

Items 1 to 9 of 278 total

per page
Page:
  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. ...
  7. 31