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want to work at howies?

  • Posted by ade
  • 10 March 2011

We are getting a new website this year. The old one has done us proud, but like the Walkman, it has its technological limitations in this modern world.

So we’re on the lookout for a full-time web/PR/marketing coordinator person to come to Cardigan to help us spread the word.

In a nutshell…

We are only a small team and like a canoe, there is one person per paddle.

You will be working in our HQ in Cardigan Bay (West Wales), reporting to Ruben the Ecommerce Manager.

You will be ‘Head of Getting it Out There’, making sure what we want to say is heard by the right people. You’ll get the key to our archive of words and pictures, and be working with our talented creatives which will give you incredible content to work with.

You will lead howies’ social media presence, monitoring and moderating the blog, Twitter, Tumblr, Facebook, etc and making sure that all our social sites are kept fresh and that we never go quiet or fail to reply to a question or comment. You will also work with us to use social media our way so we speak to those we want to hear our message without being overtly commercial.

Leave the rats to the rat race.

Moving forward you will have the chance to take an active role in future web development projects such as micro-sites, new website features and other digital work such as iPad/iPhone content and working with new markets.

A link to the job not in a nutshell!

Want to apply ?

Send an email to [email protected] explaining why you want to work with us and why you think you’re the right person for the job. Put your CV in too.  If you want to send something in the post the our address is howies, Bath House Road, Cardigan. SA43 1JY

When does it start ?

When can you start?

It's the little things

  • Posted by howies
  • 23 February 2011

So things have been a little slow for me this year in regards to fitness, usually I have rowing to focus on in May but not this year, I've decided to do what I want, when I want, whether it's biking, surfing, swimming or running. This is a lot different to having a schedule, and I like it, it's all the little things.

I have been out on my bike almost every weekend since the Christmas holidays for a "bike ride", I'm not training or trying to loose weight or aiming to get mega fit, I just want to go out, feel the air in my lungs, the wind rushing past me as I go down hill, admire the veiw, spend time with my friends, and feel great afterwards.

I like to go to some of my favorite spots near where I live, up past the farm all the way to the top, checkout the view of Goodwick and Fishguard harbour all the way up to Cardigan, carry on down the hill to the other side overlooking the lighthouse and  a massive expanse of sea, along to a famous comedians house. Then take a sneaky right turn to an amazing lookout point to more sea, a different angle this time looking down to St Davids head, and Ramsey Island and finally off to a little village near the woolen mill and back to our house for tea, cake and curling up in front of the fire.

We have been out with sheet ice on the roads (fun on a road bike) northerly winds, the usual grey drizzle and really warm sunshine, now shoots are popping up everywhere and there a new-born lambs hoping around, it's nice to notice the changes from the bike instead of the car, and the evenings are getting lighter so soon there will be evening rides too.

I have also been working on the bike, well, testing kit out thinking what's good, what's bad, what could be better, what ingenius piece of kit doesn't exist yet, and recently have had some of my comfortable rides ever (shh all in development I'm afraid) but it makes such a difference to be comfy.

So all these things are little, I'm not training for anything I'm just going out for a "bike ride".

Life is complicated, sport is simple

Polar Books

Polar Bear Number Plate

I woke up cold this morning and consequently feeling a bit sorry for myself. But before I had even emerged from beneath my duvet I realised how feeble I was being. I was under a duvet, inside a house, in balmy England. And so, with my mid-morning tea, I sat down with a sublime book to remind myself what cold was really like. Opening 'The Worst Journey in the World' completely at random I also reminded myself how brilliant the best polar books are and why I am desperate to see Antarctica for myself.

So here, to while away the last of the long cold evenings until spring springs, is a reading list of some of my favourite polar books. No more whinging under the duvet allowed! Read one of these masterpieces and be inspired to get out and enjoy the beautiful cold, frosty days...

  1. The Worst Journey in the World - Apsley Cherry Garrard
  2. The Birthday Boys - Beryl Bainbridge
  3. Mawson's Will - Lennard Bickel
  4. South: the Endurance Expedition - Ernest Shackleton
  5. Ninety Degrees North - Fergus Fleming
  6. Scott of the Antarctic - David Crane
  7. Philospohy for Polar Explorers - Erling Kagge
  8. Mind Over Matter - Ranulph Fiennes
  9. South - Chris Orsman

And finally here's a little video to remind you that your house isn't that cold!

Las Ramblas

  • Posted by james m
  • 21 February 2011

I’ve just been staying in Las Ramblas, Barcelona for a couple of weeks whilst working on the GSM World Mobile Congress…

My first visit to Barcelona and I was more than a little bit gutted that my BMX wouldn’t fit in my suitcase, but going somewhere without a bike for once did give me a chance to trot around the city on foot and therefore actually take in my surroundings a little, for once.

I had heard all the scare stories about muggings, pickpockets, drugs etc around Las Ramblas, and I can’t deny that all were present, but there are police kicking around and leaving the door prepared meant that I didn’t feel particularly intimidated at any time during my stay. The one man that did try to rob me was very polite about it, and he walked into a tree so I had the last laugh anyway.

Don’t walk alone at night, don’t fill your pockets with valuables and don’t talk to the friendly strangers and you can have a very good time indeed exploring the ancient alleyways, shops and bars of this intriguing district of an architecturally fascinating city full of old world wonders and new school fashionistas. The smoking ban has somehow finally reached Spain too so popping into a pub for a look-see no longer dictates a smoke-screen battle and an engraining scent.

Just below our apartment there were two really good bookshops with speakers most nights, several typically Spanish bars where tapas flowed (unfortunately not freely) and the streets sprawled onwards for a seeming eternity. It took me a whole week before I stopped getting lost on my way home everyday.

I’m back to Barcelona in a weeks time to de-construct everything that myself and the 1,500 other contractors just put up for the GSM show, fortunately the firm that I’m working for will be re-using all their materials, but it really shocked me to see how much has gone into the show that will undoubtedly be put to waste come the take-down. I suppose shows like this are happening all over the world all the time, and certainly aid the economic flow and the progression of The Human Brand™. Lets just hope that the people in charge are thinking resourcefully.

Some days…

  • Posted by ruben
  • 21 February 2011

Some days I just want to move to BC, live in the woods with my bike and spend all my time finding new lines.

Dan Yeomans Art

  • Posted by dan
  • 7 February 2011


I have just received an email from the Florence Academy of Art advising me that their selection committee has unanimously approved my application, with a view to starting Art school in September 2011. They are one of the most prestigious art schools in the whole of Europe and aim to train a select group of highly skilled realist painters and Sculptors.

Here is a link to their website.


In order to fund my study for this course which is about $15,375 per year, I am offering any one who is interested the opportunity to order a painting in advance.
The idea being that they would buy a painting for approximately £600-£1000pounds, depending on the composition and size, for future delivery.

After I have finished the course and have more experience, I would paint them a portrait as previously agreed, which would be of considerably greater value than the amount paid.

If you are interested, or are able to pass this message on to someone who may be, I would be most grateful.

I have to confirm my place by the 11th February 2011 by paying a deposit, the remainder being due before september.

Attached are some examples of my latest work.

Charcoal sketches from life and a painting.

Kind regards,

Dan Yeomans


‘Puffer video

  • Posted by ruben
  • 25 January 2011

Here's a nice little edit Alastair put together of our Scottish adventure.

Feel free to fast forward over any bits of my speaking. I know I did.

Check out Al's site here for more of the stuff he's up to at the moment, including his A to Z of London food micro-adventure which I think is a really great idea. Sampling the world's food and 'traveling the world without crossing the M25'.

Calling all howies customers

  • Posted by emma
  • 29 December 2010

Dear all howies customers.

We are back in the office working through all your orders as quickly as we can.

Things are taking a little bit longer than normal.

We will get your order to you but a large majority will not be dispatched until after the New Year break.

We hope you can be patient but please do call us with any queries we are in the office 9am – 6pm today and tomorrow and until 12pm New Years Eve.

We are then back in the office from Tuesday the 4th of January and will be burning the midnight oil to get your order processed, picked, packed and onto the delivery vans.

Thanks again for your patience.

Emma, Hollie, James, the warehouse crew and the 'very-important-and-shouldnt-be-forgotten' Tomos.

our web site

  • Posted by ade
  • 23 December 2010

We are launching the Winter sale after the 25th.

It always goes a little crazy and the site struggles with the volume of traffic.

So we are switching off the website today at 3pm for 30 minutes whilst they fit bigger pipes, wider doors and turbo chargers.

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