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howies blue

  • Posted by pete
  • 5 August 2011


Jade's new howies blue 'do.

Sample Sale

Looks like it will be busy in town this weekend as Cardigan prepares for the River & Food Festival tomorrow. The festival will be held at Cardigan's Quay Street car park situated on the River. The organisers are expecting around 8,000 people to drop by and indulge in the 70 food, drink and crafts on show.

Expect some well known chefs doing some cookery demos, there'll be live music, river events, children’s activities and street entertainment.

Oh - and across the bridge from the River and Food Festival, Cardigan shop is having a sample sale.

The warehouse team have been going through boxes and clearing out rails to put together some great stuff for you. Stuff we've used to measure. Stuff there's only 1 or 2 of. Stuff that never got made.

Limited edition stuff, if you like.

The kind of stuff that tends to go fast.

13.1 Miles

  • Posted by alex
  • 4 August 2011


A few of us have been talking about running the Cardiff half marathon today. Some of us have even got around to registering.

Keen to keep up the momentum, I hope to head out for a lunchtime run a couple of times a week in some loose form of 'training' for the 13.1 miles. I have yet to work out a plan on how I'll go from starting running on Monday to finishing what will be my 1st event, but I'm sure I'll get there.

A couple of us popped out to the lake for a run today. I'm still not quite keeping up with Ruben and the stills from the GoPro video might tell you why!

Today's 5km was shorter and easier than Monday's run but despite the slower pace and shorter distance, I was still edged out at the sprint finish. Come October, I hope I'll be able to give Ruben a run for his money... at lunchtime at least.

Gonz at Moma

  • Posted by tidy
  • 2 August 2011


Some lucky teens in NYC had the chance to attend a workshop at Moma recently with legend Mark Gonzales.

More here.


  • Posted by alex
  • 2 August 2011


Just came across Loki Longboards online.

Based in Devon, these guys are riding unwanted or disused antique furniture brought back to life as recycled timber longboards. Each board tells it's own story through the hand crafted wood decks. A piece of history in every one.

The guys even collaborate with riders to suit specific tastes, riding styles, timber preferences and source timbers (within reason) on request.

So before you break apart that old cabinet or bin an disused set of drawers, it could be worth a look at their range for some insight as to what they could be.

Big Push 2011

  • Posted by tidy
  • 2 August 2011


The Big Push is in full swing & our boy Chris Jones is putting in work for Nike SB.

follow the adventure here.

Lunch Breakout

  • Posted by alex
  • 1 August 2011

Believe it or not, it's summer out there.

Despite the rain and with the arrival of my new shoes, we decided it was time to hit the trail.

I'm new to running, so when given the choice, I optimistically opted for the 10km stairs route. I followed Ruben who set a punishing pace through the woods in a climb and fall over loose trail and slate, chasing the river. My new road shoes held despite the rain, it was simply my legs that couldn't keep up with the gate-hurdling Ruben.

My efforts eventually paid off, making it back to the office with a smile, and my shoes broken in.
Below is a short I've titled "Ruben kills Alex".

Note to self: Next time - Run harder. Run further. Keep up longer.


Get out the calendar and circle the weekend of October 1st & 2nd. The howies Coed y Brenin Enduro is a brand new event, happening, at....yes...Coed y Brenin forest park.

We've teamed up again with Summit Cycles, the crew who brought you the Dyfi Enduro and created this brand new event in the UK’s most famous mountain biking forest.

The route will be played close to our chest, but we promise it's going it's going to be a great mix of trails you know and some stretches that rarely get seen or ridden.

Unlike Dyfi forest there are lots of options on linking trails in CyB, so you'll have two routes for you to choose from - 30km & 60km each. Both promise awesome riding, great feed stations, and a twist of that howies Dyfi enduro weirdness.

Remember though, it's an endurance challenge, not a race (although times are recorded..), so you can go as fast, or slow, as you like.

howies are contributing a bundle of gear which will be awarded at random as riders cross the finish line. We're also doing an event T-shirt, which you can grab at signup.

Registration dates TBA, but if it's anything like the Dyfi, places will go fast!

So, if you're interested in riding some superb technical single-track in the famous Coed y Brenin, you'll want to keep your eyes peeled.

howies are hiring

  • Posted by ruben
  • 28 July 2011


Thanks for your interest but applications are now closed. We'll be in touch with everyone who's applied shortly

We're a small company with big plans.

Right now we're working to launch an exciting new ecommerce website
this Autumn and starting to roll out the brand to Europe and beyond.

This pivotal point in our growth is a great time to join us.

There's a lot to do, and to help us grow, we're looking for a
couple of believers to join the tiny hard working team in full time roles at
howies HQ here in Cardigan Bay, West Wales.

We need more shoulders for the work to fall on.

Role: Inventory Accountant

We're looking for a full time inventory accountant to join the team at howies HQ in Cardigan, West Wales.

We pay great care and attention to the product we make, and you will to take responsibility for the administration of all our products and other inventory items through their life-cycles from supplier dispatch right through to sale.

You will be responsible for ensuring that inventory is correctly and accurately administered, accounted for and reported on.

You will work within our finance department reporting to our Finance Analyst, Nathan.

To be considered for the role, you will need to have strong core accounting skills, and an intermediate/advanced knowledge of Excel. You'll also need experience of working with computerised financial and inventory systems.

You'll need to be a methodical, analytical thinking type of person with good attention to detail and strong communication skills.

Previous experience within a similar role and an accounting qualification would be beneficial.

You can find more detail on duties and responsibilities for this role here.


Salary commensurate with experience. Other details will be provided upon request.

Role: Assistant Garment Coordinator

We're looking for a full time Assistant Garment Coordinator to join the team at howies HQ in Cardigan, West Wales.

We take great care and attention making our products so you will need an eagle eye and elves fingers.

Your role will be to support Louise, our Garment Technician, and the design team in the development of howies product ranges.

You will assist in the fitting and checking of samples and seals at all stages of development for wovens and knits.

You will also work to assist the design team in the creation of accurate and detailed 1st prototype specs and to update style files detailing all trims fabrications and measurements.

You will work to deliver the style files to suppliers in written and visual format, and to manage the critical paths to ensure all samples run to deadlines.

Other areas of responsibility will include organising samples for photoshoots, keeping all fabric information updated and filed in our production library.

To be considered for the role, you will need to be good at working with Excel, Word and Adobe Photoshop / Illustrator.  You will also need to have impeccable attention to detail, be good at communicating with others in person and in writing and have strong problem solving skills.

You will need to be well organised and comfortable managing workloads and meeting deadlines.

Previous hands on experience working in garment fit and production is strongly preferred, as is a good understanding of garment construction.

You can find more detail on duties and responsibilities for this role here.


Salary commensurate with experience. Other details will be provided upon request.

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