Tag Archives: howies

Getting out the door

  • Posted by howies
  • 12 April 2012

Exercise makes me happy. If I run a couple of times a week I think clearer, I sleep sounder, I eat better, I work more productively. I am happier. And yet, I can go for months without going for a single run. What's with that?

It took a chance meeting with Olympic athlete Steve Cram to tell me what the problem is. It's the front door. It's there, and its shut. He told me, "it doesn't matter if you're a professional athlete or training for your first fun run, the hardest part is motivating yourself to get going. If you can pull your trainers on and get out the door, everything else is easy."

The good news is he also told me how to open the door. Its a 2 step process:

1. Set yourself a goal.
Enter a run / bike ride / triathlon / adventure race / bog snorkel.
Nothing too hard, just something you couldn't do today.

2. Tell EVERYONE.
Parents, children, postman, neighbours, doctor, God, Twitter followers,
ticket collectors etc. There's no turning back now.

It works. For example, I haven't been swimming for 5 years. Then yesterday I entered a 1.5 mile swim to the Isle of Wight. I now have exactly 94 days until I walk down the shingle beach and into the waters of the Solent. So today I found my old trunks at the back of my drawer and tomorrow morning I'll be in the local swimming pool.

David came to howies to show us a website he built with a couple of friends to help people with the difficult Step 1.

You can guess what it does. It gets you out the door.

Words: David Wearn

www.findarace.com

Challenge yourself to something new and when you've found a race, let us know where you're racing on facebook, or tweet us with the hashtag #foundarace. You might even find a friend or two to get out the door with you.

Riding in circles

  • Posted by alex
  • 21 February 2012

Over the winter we've watched record-breaking heros racing at the Manchester Velodrome in the Revolution track series.

And since my first visit to watch an event, a certain excitement surrounding track cycling has made me keen to give it a go.

The track at Newport is much the same as the one in Manchester, albeit crowd-less and silent when we turned up for our session yesterday. The silence drew my attention to the steep banks at either end of the track (45° banks, to be precise), which have been the only real niggle in my mind since first realising how steep they are. I have been reassured that if you can ride fast enough to get round on the lines, you're going quick enough to make it round at the boards.

Winding up the fixed gear approaching the first bend, I started to wonder; will my tyres grip at this (low) speed? Will I make it round? Or will I slide down it on my face?

But as the pace picked up all I could concentrate on was keeping on the back wheel of the bike in front, lap after lap, trying to pull into his slipstream and keep a good pace.

Before I knew it, I was flying. The rushing air lapping at my ears while shooting up the bank towards the advertising banners, then timing a descent to glide tidily to the back of the pack for a rest.

When your head is down and your speed is up, you don't worry about being clipped in, or remember you're on a fixed gear bike with no brakes and no freewheel. Fear vanishes and soon all that matters is going faster, catching the bike in front and absorbing every minute, while ignoring burning legs and lungs or anything else telling you to slow down.

We certainly weren't breaking any records, but track cycling is even more exciting to me, now that I've had a go.

Thank you Welsh Cycling - I'm sure we'll be heading back for another fix soon.

One giant leap

  • Posted by ade
  • 21 October 2011

 

So here's our new website. We are very proud of it.

We had been trying to get a new one for 3 years because technology keeps moving on, and now we have.

The clever stuff its built on will allow us to do all the things we dreamed up but never could with the old site.  Now we can keep on keeping on.

And it's not just a new website, but every single system we use to run our business has been replaced at the same time.

Todays launch is stage one of our roll out, and we know that no matter how much debugging we've done before go live, you will find bugs.

You debuggers are good at that.

If you spot something that is goofy then let us know at info@howies.co.uk and we will sort it and send you a thank you to say it's been done. Tweaks are good.

This new site will always be in beta.

 

 

 

 

 

This one

  • Posted by howies
  • 1 April 2011

howies classic tees

  • Posted by aron
  • 24 February 2011

After a fair few requests we've added our howies classic logo t-shirts onto the site.

Click here for men's

Click here for women's

Sometimes the customer knows best.

Save the Velodrome

  • Posted by howies
  • 1 December 2010

Save The Velodrome
Time is ticking for the oldest cycling circuit in the country.

South London’s Herne Hill Velodrome is in danger of closing for good.

Quickly deteriorating, and suffering a lack of funding, the track and surrounding mtb trails are used by hundreds of children.

Olympic gold medallist Bradley Wiggins started his track career  there aged 10. Now future champions race and train helped by a team of devoted coaches and volunteers. A campaign - Save The Velodrome - has been formed by a community based alliance of local residents and the cycling community. Keeping it going will require funding - both corporate and private, as well as ongoing voluntary support.

Perhaps fuelled by a tough economy, and a wider interest in health, cycling seems to be enjoying a resurgence at the moment though - and as more and more people realise the benefits of riding for both their hearts and pockets, this campaign seems to be perfectly timed. So to help keep this important venue alive, please visit savethevelodrome.com and register your support.

With thanks to Judith, Jason and Peter.

polatraits

  • Posted by james
  • 14 October 2010

So after two and a bit weeks on the road, shooting for the Spring/Summer catalogue in the rain, I'm now starting to take stock of all the photos, and start the editing process... so far 35 rolls of film have been processed and 140Giggas of digital files downloaded, this is gonna take some time.

In the meantime, here is a selection of polaroids, of some of the people, that make the catalogues look so darn good...

Lydia Savage, at our secret little cove all wrapped up for summer...

Mr Nick Radford, music maker and surfer...

99% of the team that puts the catalogues together, Mr Peter Davies...

Miss Elsie Pinniger, queen of custom wetsuits (and cool cars)...

Miss Camilla Marotta, producer extraordinaire...

Mr Dan Yeomans, rides bikes, paints and looks good in howies...

Ms Lisa, designs the mens clothes and styles them too...

nice people...

nice quiver...

...and a nice little camp out.

(if you like these, I shoot lots of them and share them here, oh I love polaroid)

Different Sports, Same Soul

  • Posted by howies
  • 1 September 2010

Categories:

Different Sports, Same Soul

Different Sports, Same Soul
Somewhere climbing and surfing intersect. The place where it happens in not obvious, but it exists.

Every surfer has experienced it. After every decent session you’re left with frozen moments that are locked into your consciousness – instantaneous images that crystallise in your mind with a vague yet powerful tangibility. These moments evoke the kind of immediate nostalgia as that of Polaroid prints.

You lean into your bottom turn and see the wall of the wave reeling up ahead of you. Click. You hold a stylish body position while attempting to cutback to the power source from out on the wave’s slackening shoulder. Click.

The sensorial cacophony that accompanies the union of man, ocean and earth is particularly evocative of these moments and results easily in the mystic leap between brain chemistry and muscle memory.

Out there on the crag, though, a hundred miles from the coast, climbers experience these moments too.

There is an ache and a fear and a pounding of your heart and an increased intensity of perception. When your body and your mind are stretched to extremes hard-won physical knowledge takes over. The climber’s world is distilled to the square centimetres that surround that finger hold. The universe becomes the angle and camber and extension of that crux move.

A wave is essentially ephemeral. It never truly exists in space and time but is simply a manifestation of natural given form in liquid by the interaction of the sea floor and the energy itself. A rock face is pure energy too – but formed in imperceptible increments over geological time. It is warped and cracked and affected by environmental conditions that stretch over aeons rather than the fleeting moments that form a breaking wave.

Is it too great a leap of the imagination to acknowledge that they are both outriders of the human race’s deep instinct to dance with the elements? Could it be that both surfers and climbers simply play in the beauty and the menace of the planet?

Illustration: Chris Gray

love at last

  • Posted by howies
  • 25 March 2010

So I have been on a mission for a while now, to find the perfect waterproof jacket.

In the past I have bought 2.5 layer polyester man made jackets and find they feel horrible to wear one minute your hot, then your cold and noisy and you look like your wearing plastic.

You get the feeling you had when you were a kid and your mum told you it was going to rain and put your waterproof on, groans and mumbles followed of course.

Now more recent ones have looked better but they still feel the same.

Then a few years ago I borrowed an old howies ventile jacket which had been returned due to a minor stitching problem, with a lining and a detachable hood and although I found the fit not quite right for me and my jumpers and dog walking it always kept me dry, felt good and I saw there was potential.

The problem was I got quite hot in it, the collar was tight and the pockets were fiddly, its amazing how things so simple can be a pain in the rain...haha poetry.

Anyway I have been waiting and waiting and waiting for the new howies ventile jacket, all I wanted was a shell which I could layer over my jumpers, covered my bum, breathed well and  kept the water out properly. But it also had to look like cotton and not a plastic jacket so I could wear it with a dress and flip flops on holiday and it would look as good as

if I was wearing it at home walking the dog or in Paris or London running between the shops doing research in the rain.

Finally they have come in and I have one.

I have tried it on with jumpers, t-shirts and it looks and feels great, not like a waterproof at all.

Now all I need is for it to rain.

No I don't mean that really, but if it does I am now prepared and I won't get wet, hurray.

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