Tag Archives: surf

Easter Breakout

  • Posted by alex
  • 28 March 2013

howies Easter Breakout

We're taking the next few days off and heading out on some Easter Breakouts.

Chris is running the mountain ridges and forests of the Nantlle valley from Waunfawr to Beddgelert in north Wales.

Hazel is heading down Whitesands with a her parent and surfboards to brave the cold and score some waves.

Naomi is hoping for surf too - dipping in at Freshwater West for a deserted early morning surf in the West corner. Out for a hot brew and lunch. Back in early evening after a blood warming, coastal walk. And then a night around the woodstove, recounting the day’s adventures and laughs.

Emma is off with family to follow in the footsteps of pilgrims and walking some of the North Downs Way.

Ade will be running his favourite local trail; a 10 mile loop up and down small valleys with river crossings, pine forest and twisting single track.

Alex is conquering the Preseili's on the road bike (and hoping not to need a rain jacket).

Jules will be strolling along the beach at Llangrannog with her dog "Juno" and chatting to people from different walks of life.

While Tom will be fixing freezing and burst pipes on his Caddy in hopes to get out further afield.

Let us know what you're getting up to on your Easter Breakouts.

polatraits

  • Posted by james
  • 14 October 2010

So after two and a bit weeks on the road, shooting for the Spring/Summer catalogue in the rain, I'm now starting to take stock of all the photos, and start the editing process... so far 35 rolls of film have been processed and 140Giggas of digital files downloaded, this is gonna take some time.

In the meantime, here is a selection of polaroids, of some of the people, that make the catalogues look so darn good...

Lydia Savage, at our secret little cove all wrapped up for summer...

Mr Nick Radford, music maker and surfer...

99% of the team that puts the catalogues together, Mr Peter Davies...

Miss Elsie Pinniger, queen of custom wetsuits (and cool cars)...

Miss Camilla Marotta, producer extraordinaire...

Mr Dan Yeomans, rides bikes, paints and looks good in howies...

Ms Lisa, designs the mens clothes and styles them too...

nice people...

nice quiver...

...and a nice little camp out.

(if you like these, I shoot lots of them and share them here, oh I love polaroid)

Different Sports, Same Soul

  • Posted by howies
  • 1 September 2010

Categories:

Different Sports, Same Soul

Different Sports, Same Soul
Somewhere climbing and surfing intersect. The place where it happens in not obvious, but it exists.

Every surfer has experienced it. After every decent session you’re left with frozen moments that are locked into your consciousness – instantaneous images that crystallise in your mind with a vague yet powerful tangibility. These moments evoke the kind of immediate nostalgia as that of Polaroid prints.

You lean into your bottom turn and see the wall of the wave reeling up ahead of you. Click. You hold a stylish body position while attempting to cutback to the power source from out on the wave’s slackening shoulder. Click.

The sensorial cacophony that accompanies the union of man, ocean and earth is particularly evocative of these moments and results easily in the mystic leap between brain chemistry and muscle memory.

Out there on the crag, though, a hundred miles from the coast, climbers experience these moments too.

There is an ache and a fear and a pounding of your heart and an increased intensity of perception. When your body and your mind are stretched to extremes hard-won physical knowledge takes over. The climber’s world is distilled to the square centimetres that surround that finger hold. The universe becomes the angle and camber and extension of that crux move.

A wave is essentially ephemeral. It never truly exists in space and time but is simply a manifestation of natural given form in liquid by the interaction of the sea floor and the energy itself. A rock face is pure energy too – but formed in imperceptible increments over geological time. It is warped and cracked and affected by environmental conditions that stretch over aeons rather than the fleeting moments that form a breaking wave.

Is it too great a leap of the imagination to acknowledge that they are both outriders of the human race’s deep instinct to dance with the elements? Could it be that both surfers and climbers simply play in the beauty and the menace of the planet?

Illustration: Chris Gray

Pauls Surf trip to the Emerald Isle

  • Posted by tim
  • 19 November 2009

one-of-hundreds-of-surf-schools

Paul blogged earlier about his trip to ireland. Drift have a full feature of the adventure up on their site here.

Throwdown Threes for the Boardmasters

  • Posted by tim
  • 7 August 2009

Categories:

With the Boardmasters surf weekend in Newquay being in full flow and it being howies first time at the event i thought we'd have a surf theme to todays playlist.

[/youtube] [/youtube] [/youtube]

Surfers against Sewage

  • Posted by tim
  • 28 May 2009

We made a little film of the SAS guys when we  went down to Cornwall.

[vimeo]http://www.vimeo.com/4650461[/vimeo]

Surfers against Sewage movie

  • Posted by tim
  • 14 May 2009

We are not a surf company but we made some shorts and this little film to help spread the word about our good friends Hugo and Andy of SAS down in St Agnes, they'll both be speaking about their passion this month at the Carnaby street and Bristol shops on the 19th and 20th. Get yourselves along to meet them. Here's the film we made with the fellas.

[vimeo]http://www.vimeo.com/4650461[/vimeo]

New mens tees online

  • Posted by aron
  • 29 April 2009

We've just uploaded some new t-shirts to the men's section on the site.
They're available to buy right now (Tom and Paul have been busy printing them all day).
So tell us, what's you® sport?

me_biker

bike® print on night

me_skater
me_surfer

Letter to home

  • Posted by aron
  • 14 November 2008

Dear howies hq

 
Please can we stay another week?
 

Everyone on the photoshoot. x

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