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jeans

Denim, the howies way.

  • Medium

    Steeler Jeans

    Womens new boyfriend fit jeans. Relaxed cut for wearing on the hip. 11.5oz Stretch Organic denim.

    £75.00
  • Light

    Steeler Jeans

    Womens new boyfriend fit jeans. Relaxed cut for wearing on the hip. 11.5oz Stretch Organic denim.

    £75.00
  • Medium

    Sherwood Jeans

    Womens straight fit jeans. With a higher waist and fitted leg. 11.5oz Stretch Organic denim.

    £75.00
  • Light

    Sherwood Jeans

    Womens straight fit jeans. With a higher waist and fitted leg. 11.5oz Stretch Organic denim.

    £75.00
  • Indigo

    Hollie Jeans

    Womens skinny fit jeans. Dyed in natural indigo in a new fitted cut. 11.5oz Stretch Organic denim.

    £75.00
  • Medium

    Hollie Jeans

    Womens skinny fit jeans in a new fitted cut. Medium washed. 11.5oz Stretch Organic denim.

    £75.00
  • Light

    Hollie Jeans

    Womens skinny fit jeans pre-washed to give you a head start on wearing them in. 11.5oz Stretch Organic denim.

    £75.00
  • Black

    Hollie Jeans

    Womens skinny fit jeans. New fitted cut in black. 11.5oz Stretch Organic denim.

    £75.00

Denim. The howies way.

Organic jeans


We make organic jeans for a living. It puts the food on our table. And when you make something, you have a choice: Either you have to be cheaper than the other guy, or you have to be better. In our eyes, being better is a more worthwhile thing to chase after.

Make something well. Make something to last. Make it once.

Make it so it keeps doing what it was made for. Find out its weakest link and make it strong. That's why we use the toughest, meanest twine. It's why we make pockets that last as long as the organic jeans they inhabit. And why we triple stitch where everyone else just double stitches.

It's why our waistbands go un-bleached. And it's why we chain stitch hems for extra strength.

In a world of cheap, be the odd guy who believes in quality. Let’s make things that stick around for a long old time. Like they say, every company needs an enemy. In which case, let ours be the landfill.

 
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